For centuries “Lories” (Lullabies) have been an integral component of child rearing in every Indian home irrespective of class, community, religion or standard.
BUT
In today’s fast paced existence this enchanting tradition is forgotten by today’s busily occupied and time constrained parents and missed by the children.
This music album on Lullaby is an attempt to revive the beautiful culture of ‘Lories’ to young parents on the occasion of Mother’s day and ensure that toddler’s do enjoy their birth right.
This unique initiative is a combined effort of Johnson’s baby bed time, Times Music and Valencia Entertainment Pvt Ltd.. This music CD contains 7 soulful melodies composed by Anand – Milind. Lori queen Alka Yagnik along with Kapil Rauunak has lend their voice for these beautiful lories, Lyrics for this album is penned by Nida fazli, Shabbir Ahmed, Khilesh Sharma & Rakesh Nirala. This lories album was released by Rajendra Shekhawat (Son of Former president of India Smt. Pratibha Devi Singh Patil) on Mother’s day at Worli Hotel in Mumbai..
In today’s time when Lories has almost vanished this initiative is truly praise worthy, This music album is pictureised on well known model in television world Ankit Patidar, Neetu singh and a very beautiful Child Nirwan under the super vision of Director Benoy Mittra..