Nagpur: As part of the “Swachhata Hi Seva 2024” initiative by the Ministry of Housing and Urban Affairs, the Nagpur Municipal Corporation (NMC) kicked off its cleanliness drive today. The campaign, running from September 17 to October 2, focuses on the theme of “Swabhav Swachhata – Sanskar Swachhata,” promoting both personal and cultural cleanliness. The event was officially inaugurated by NMC Commissioner and Administrator Dr. Abhijit Chaudhary at the corporation’s headquarters.
One of the highlights of the launch event was a massive 26×20-foot rangoli, symbolizing the campaign’s message of cleanliness and discipline. The intricately designed rangoli was created as part of a rangoli-making initiative that emphasizes the importance of cleanliness as both a habit and a cultural value. Dr. Chaudhary praised the artists, Deepak Pachang and Sonali Pachang, for their efforts in bringing the concept to life. In addition, the logo for the “Swachhata Daur” (Cleanliness Marathon) was also unveiled.
Present at the event were Additional Commissioner Mrs. Anchal Goyal, Additional Commissioner Mr. Ajay Charthankar, Deputy Commissioner Mr. Prakash Varade, and other senior officials, including medical and health officers.
Dr. Chaudhary encouraged the citizens of Nagpur to actively participate in the campaign, stressing the importance of cleanliness for a beautiful and healthy city. Under his guidance, the NMC, led by Additional Commissioner Mrs. Anchal Goyal, will roll out this campaign across all 10 zones of the city. The initiative will promote a clean lifestyle, with various activities planned to underscore cleanliness as a cultural value.
30 Hours of Effort to Create the Magnificent Rangoli
The rangoli, which beautifully illustrates the concept of “Swabhav Swachhata – Sanskar Swachhata,” took the talented duo, Deepak Pachang and Sonali Pachang, a total of 30 hours to complete. Beginning on the morning of September 16, they worked tirelessly until the afternoon of September 17 to finish the 26×20-foot creation. The stunning artwork, designed to communicate the importance of the campaign, was met with admiration and appreciation from all officials and staff present.
The campaign aims to involve citizens in a wide range of cleanliness activities throughout the city, fostering a cleaner and healthier Nagpur.
